ZVOX Blog

Why Do Moms Like ZVOX Surround Sound Systems?

Posted by Tom Hannaher, Monday, April 25, 2011

I’ve worked in the consumer electronics industry for 15 years. I'm married and I'm the mother of four children.
When I started in the business, I worked on the sales floor for a chain of electronics stores -- where I learned a very important acronym:  “WAF."  Wife Acceptance Factor. Some products had it. Most didn't.
Back then, NO surround sound systems had high WAF. I saw many multi-speaker  home theater systems get returned because the wife said “no way.”  As a mom myself, I totally get it. It’s not that we don’t like good sound – we do. But we don't like speakers all over the room and wires on the floor -- or running up the walls. We don't like booming “movie-theater sound” that wakes up sleeping children.  And we don't like things that are so complicated they require a 96-page owner's manual.
At ZVOX we see very few systems returned due to bad WAF . One box, one connecting wire, one-page owners' manual, good sound…what's not to like?  But don’t take my word for it….Read some of the great reviews we’ve received from some Mom-Oriented blogs:
 -Kate, ZVOX Marketing Manager

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